Editorial Policy

Editorial Policy & Standards

Our Mission City Echo is dedicated to providing high-quality, independent journalism focused on the UK’s SME sector and hyperlocal economies. Our goal is to bridge the gap between national business trends and local impact, offering unique insights that help small businesses thrive.

Accuracy and Fact-Checking We strive for the highest standards of accuracy. Our editorial team verifies all data, statistics, and claims against primary sources, government reports, and direct interviews. If an error is identified, we commit to correcting it transparently and promptly.

Artificial Intelligence (AI) Disclosure At City Echo, we utilize AI technologies to assist in data aggregation and maintaining a consistent publishing schedule. However, we believe in “Human-in-the-Loop” journalism. Every AI-assisted article is rigorously edited, fact-checked, and expanded upon by a human editor to ensure it meets our standards for utility, originality, and local relevance. We do not publish “AI slop” or unverified automated content.

Independence and Ethics Our reporting is independent. We clearly label any sponsored content or affiliate partnerships to ensure our readers can distinguish between editorial reporting and promotional material.

Contact the Desk For editorial inquiries or corrections, please contact our editorial lead at gavi*@*********co.uk.